From the C-suite to coaching.
I’m Theo — the founder of Grow Beyond. I help leaders make better decisions, lead their people with confidence and keep some room to think.
20+ years of professional experience, including leadership as Chief Digital Officer, Chief Customer Experience Officer and Chief Strategy & Transformation Officer.

Why I became a coach.
“Being grateful for your past doesn’t mean you’re obligated to repeat it.”
I have more than 20 years of professional experience. It includes C-suite roles as Chief Digital Officer (CDO), Chief Customer Experience Officer (CCXO) and Chief Strategy & Transformation Officer — leading digital, customer experience, strategy and transformation work in Greek and international organisations.
Those years brought real pressure: high-stakes decisions, growing responsibility and very little time to step back. At one point the pressure led me to burnout.
Working with a coach helped me examine my priorities and my values, and to make different choices. That experience is why I moved into coaching.
Today I work with leaders across international organisations, helping them find their leadership style and lead change with confidence.
Training and professional membership.



Leading through change.
Organisational shifts, market disruption and personal transitions rarely arrive one at a time. Coaching gives you a place to think them through and decide what to do next.
How executive coaching works →Career experience
Organisations I’ve worked for or with during my career.





Bring the challenge you’re facing.
We discuss the live situation you’re facing, whether working together feels right and a possible next step. You don’t need to choose a package first.